Farway Milano SS26 – La Dolce Vita Italiana at Pitti Bimbo

A poetic journey into the heart of the Italian summer, unveiled at Pitti Bimbo 101
Florence, Italy – June 25, 2025
Farway Milano enchants once again at Pitti Immagine Bimbo with its new Spring/Summer 2026 collection: La Dolce Vita Italiana. After its debut two years ago, the brand returns for its second appearance at the iconic Florentine event, held in the historic Fortezza da Basso.
La Dolce Vita Italiana is more than a collection – it’s a celebration of lightness, wonder, and the freedom of childhood. With refined yet playful pieces, Farway Milano captures the Italian summer through the joyful, curious, and wide-eyed gaze of children.
“Giraffa a Portofino” Capsule
A sun-kissed tale of adventure: this capsule takes little dreamers to the colorful port of Portofino, where a whimsical giraffe becomes their unexpected guide. Illustrated prints, soft fabrics, and a palette of butter yellow and turquoise evoke a refined playfulness perfect for seaside strolls, ice creams in the piazza, and sunset dinners.
The capsule features tailored outfits for boys, light dresses for girls, jersey t-shirts, voile shirts, raffia accessories, and charming mini bags — all designed to capture the essence of summer elegance.
“Marine” Capsule
Inspired by the beauty of the Ligurian coast, the Marine capsule celebrates the purity of childhood. Shades of deep blue, sandy neutrals, and natural linen reflect cliffs, waves, and tiny Mediterranean treasures.
This line evokes barefoot runs on rocky shores, spontaneous dives, and laughter carried by the breeze. With breathable fabrics and minimalist silhouettes, Marine offers a fresh, functional wardrobe ideal for long summer days.
A Summer to Remember
With La Dolce Vita Italiana, Farway Milano crafts a delicate world where every detail celebrates the wonder of childhood and the poetry of simplicity. More than fashion, it’s a feeling — the joy of experiencing summer with dreamy eyes, a light heart, and a spirit open to adventure.