Farway SS25: The Dream of an Italian Summer Lands in New York

What happens when Italian elegance meets the city that never sleeps? A dream in broad daylight comes to life, signed by Farway Milano.
From July 28th to 30th, 2024, the L’Space Gallery in New York hosted Pop-Up Loft, an exclusive event designed to tell the enchanted story of children’s fashion through Farway’s eyes.
A unique opportunity to discover, be inspired, and create connections between creativity, sustainability, and the beauty of Made in Italy.

The new Spring/Summer 2025 collection transports us into a playful yet refined universe, where each garment tells a story. Fine fabrics, delicate cuts, and carefully crafted details turn every piece into a statement of quiet luxury - that silent elegance that doesn’t need to shout to be seen.

The key symbols of this collection speak straight to the hearts of children (and not only):
The elephant, symbol of strength, wisdom, and joy.
The castle, evoking dreams, wonder, and that majestic magic only children can truly see.

But Farway goes beyond aesthetics: behind every garment lies a deeper message. With GOTS-certified materials and a 100% Made in Italy production, the brand promotes values of environmental respect and attention to detail, teaching the beauty of conscious choices from the earliest years.

Farway Milano continues to grow, bringing its vision to the world: a children’s fashion that is authentic, poetic, and sustainable. And this dream, born in Italy, has just conquered New York.